
This means that artists would need around 360,000 streams per month to earn minimum wage, assuming that they’re one of the few lucky enough to own their masters, and that this money goes directly into their pocket without being split multiple ways. Spotify pays artists approximately $0.00437 per stream (Tidal and iTunes pay a fraction more, Amazon Music a fraction less). So he’s got a point, it’s just that his point sucks.” The system that Daniel Ek is talking about can work, but it can only work for a small group of artists. We do need to work more, but that’s not going to be possible for a lot of people. It wasn’t impossible, but it’s definitely a bigger mountain to climb. “I didn’t really release music between my first and second record and it was more difficult than if I’d kept releasing music.

“He’s not wrong that people will struggle if all they do is release a record every three years, as I did,” she says. British alt-pop artist Shura says that in some respects, Ek is right.
